"White Noise Sound" is the eponymous debut from the Swansea / Cardiff, Wales-based sextet.
Completed with the help of Pete Kember (Spacemen 3, Spectrum and E.A.R) and magician Cian Ciaran (Super Furry Animals), the album is the realization of a band conjuring their own particular wall-of-sound - at once relentlessly pulsating and blissed-out.
The band had honed their craft across the UK and through Germany where they supported the likes of The Warlocks, Spectrum, Mark Gardener (Ride) and the Super Furry Animals, and shared the stage with members of Spacemen 3 and Spiritualized.
The drones and psychedelic melodies are impeccably well done, and at times sublime. No Place to Hide conjures up a particularly translucent, opiate clam, while (In Both) Dreams and Ecstasies edges into more glacial Fripp and Eno territory. – Dave Simpson / THE GUARDIAN
The album kicks off with Sunset, an imposing piece of music central to their live set of monumental MBV-esque 'wall of sound' proportions. It is faithfully reproduced here pulsing and droning, coming on like the bastard offspring of Spacemen 3's Revolution with riffing guitars and hypnotic bass. The Spacemen 3 influence is evident throughout which comes as no surprise as Pete 'Sonic Boom' Kember has a hand in proceedings as has Cian Ciaran of Super Furry Animals. This is evident on their most accessible track and possible album highlight 'Blood' which blasts its way through the set like a rock 'n' roll juggernaut. It's not all feedback, noise and distortion though as understated highlight 'There Is No Tomorrow' combines mellow electronic soundscapes which wash over with an almost 'shoegaze' influence.
White Noise Sound are truly architects of both tone and temper, crafting a hazy sonic wonderland that is just as easy to get lost in as it is to get swept away by. – THE LINE OF BEST FIT
From the opening electronic pulses and drones of It Is There For You, to the almost feverish whispered vocals there is something otherworldly present. But the real strength of the record is that it is able to drag you into its atmosphere even when listening as sober as a judge. – MUSICOHM
With White Noise Sound, WNS have not only made a bold statement but have upped their game considerably putting themselves forward as serious contenders in the forefront of UK psychedelia. – Scott Causer / CONTACT MUSIC